About me
A design director with over twelve years experience within the creative industry. I have experience working on large-scale projects from concept through to delivery across both real-world and digital applications. 

Design
Everything begins with design. From the initial brief to the roll out of projects, I cover everything from leading the art direction and graphic design through to the final artworking and production ready graphics. I have experience of working in a team to deliver projects for some of the world’s largest motorsport and automotive brands. 

Creative
Through imaginative thinking and expertly-delivered strategies,
I help brands engage authentically with their audience. My creative approach and experience leads to deeper and more meaningful interactions with consumers, fans and the target audience.

Storytelling
People remember stories and experiences. I aim to make them unmissable. During my time at TBA plc and as the design director for W Series, I have utilised insights and data to deliver many engaging partnerships, exhilarating campaigns and bringing briefs and brands to life.